AlisonW.uk

This site is currently being redeveloped. Although it will work fine it will continue to look terrible for a while yet. Sorry!

2011-07-25 - 10:02:00 - by AlisonW - Topic: Open: Open Knowledge | Privacy |

I've been thinking a lot about why Google seem so concerned about having "real" names; what difference it could actually make to them whether, for example, someone in Hong Kong uses their chinese-script name or the romanised name they are commonly known by; why 'Skud' is not acceptable but the name nobody actually uses for her is desired so much that they prefer to have her absent entirely. What is the business case for this?

And the only answer I've come up with so far has been around the equivalent functionality elsewhere: either a Census or the Phone Book and the latter would clearly have the capability to create an income stream.

If you have a list of guaranteed "real names", and a contact method for each one of them – with the ability to uniquely target advertising – then you have a massive money-spinner.

Google started as a search engine service; now it wants to have the world as its source data.



Recent posts:


A Future in Europe
Mrs May
The cult of personality
Clinton v Trump looking more likely
Dangerous stuff!
Who do you trust with your life?

Latest tweets

Today at 15:25 »
RT @lilithsaintcrow :
@lilithsaintcrow : From the Vaults! That time a reader asked me about vampire tampons, and I had an answer ready:
https://t.co/qEK5FVjmB6
  • 7
Today at 15:01 »
Aidan O'Neill: this is like an arsonist saying that because you were in the kitchen when he set fire to the living…
  • 1
Today at 14:56 »
@LaylaMoran I remember when schools were managed by local authorities who had this responsibility and let teachers…
Today at 14:55 »
Quite a bit of humour too, especially from the wonderful President of the #SupremeCourt, Lady Hale. Will be a sad l…
Today at 14:52 »
Another 4½ hours of watching the #SupremeCourt draws to a close. On to day three! Some really interesting points of…
Today at 14:33 »
@BBCPolitics Are you suggesting that people active in politics should have no views? Get serious! Everyone is entitled to an opinion.